Knowify is the answer to a specific question: how do I run construction jobs so that QuickBooks Online always has the truth? Its two-way real-time sync is the product, and everything else, bids, contracts, AIA billing, time tracking, job costing on the higher tier, is built to feed it. Obra answers a different question: how do I know what this job is costing this week, from receipts my crew sends, without waiting for the books?
Where the two products actually differ
Knowify's home is the accounting file. Expenses, bill payments and collections map to projects, vendors and cost categories on both sides at once, and on the Advanced tier the job costing and WIP reporting read straight from that. It's the strongest option we've compared for a sub who bills on AIA forms and has a bookkeeper who wants job data in QuickBooks the moment it exists.
Obra's home is the project. A receipt from the crew becomes a confirmed cost on a page that also shows the contract, the change orders and a reviewed expected final cost, on every plan including Free. The accountant gets dated, categorized exports. The WIP report guide shows how the same inputs produce the report Knowify generates, on paper, for a crew that doesn't need it monthly.
The receipts problem
Knowify captures costs through Knowify or QuickBooks users, bills and purchase orders. A foreman at the supply house with a paper ticket needs someone with a seat to enter it. Obra's submitter role and WhatsApp channel exist for that ticket: sent in Spanish or English from the app the crew already has, read into a draft, confirmed by a reviewer, on the job the same afternoon.
What Knowify does that Obra doesn't
AIA pay applications, a live two-way QuickBooks sync, geofenced time tracking with payroll, and WIP reporting as a built-in report. If any of those is a requirement, Knowify has it and Obra doesn't. The QuickBooks alternatives guide places Knowify as the option for subs who want the tightest QuickBooks pairing.
Price, plainly
Knowify's Core plan is about $100 a month for one user on annual billing, plus about $30 per extra user, and the tier with job costing is about $330. Obra is free for one active project and $12 per user per month; a crew of three pays $36 with job costing included. Prices checked September 4, 2026.