Three actions, not thirty numbers
The Today feed sits at the top of the company dashboard and shows at most three actions — the things most worth your attention right now, chosen from your real project data. It exists so that opening Obra answers "what should I do?" before it answers "how is everything?".
Every card explains itself
Each action states what happened and, under "why", exactly how Obra knows: which fact triggered it, what might be missing, and the one safe next step. There's no scoring model to second-guess — actions come from fixed, readable rules over the same facts the project pages show, so the feed can never disagree with the project it points to.
The rules watch for things like expenses waiting on a decision, a budget category running past its plan, a stale forecast, costs missing categories or vendors, and completed jobs still waiting for their financial close.
Actions clear themselves
There's nothing to dismiss, snooze or mark as done. Fix the underlying thing — approve the expenses, review the forecast, categorize the costs — and the action disappears because its reason disappeared. Each project contributes at most one action at a time, so a single messy job can't flood the feed.
Why something isn't shown
An action only appears when you can open the page it points to — and for most rules that page is where you fix the underlying thing. A risk notice like a budget overrun is the one exception: it goes to anyone who can see the project's numbers, because it asks for your judgment, not a specific fix. Sample projects never appear.
An empty feed is good news about what Today watches: none of its rules found anything pending on the projects it checked. It's a highlight reel, not a full audit — the feed covers a bounded set of rules and projects, and each project's financial state panel remains the complete picture.
Note
On a personal dashboard the same idea appears as your work queue — the expenses and reviews waiting specifically on you.